A New Logo, A New Vision for Mars Travel

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As you can probably see, I have changed the Mars Travel logo. I've been neglecting this blog for a while trying to figure out the direction I'd like to take it. I finally think I have an answer. 

I want to use this blog as a means of increasing popular support for the space industry by creating products that can be easily shared online or through more traditional means, If these products are shared enough I hope to help reinvigorate the public conversation about space. The more we can get people to take an interest in space, the more they will talk about it, thus increasing support for the industry.

Essentially I want to help market the space industry, Mars Travel's piece of that is to create easy to distribute products showcasing and provoking discussion of space exploration and discovery. The new logo pairs with the name Mars Travel, and makes such a connection intuitive, just by looking at it.

One of my true passions is space exploration and discovery. When I was a kid I wanted to be an astronaut (what kid doesn't?). As I grew up I became more realistic, but I never lost my fascination with space and the literally limitless possibilities that it represents. As I grew older I started working in media relations and marketing, and later, logistics. After a few years I decided to apply my media relations skills to space, eventually becoming the Media Relations Director (a volunteer position) for The Mars Initiative, a position I held for the entirety for 2013.

But that's not enough. I want to market the space industry. This blog and related endeavors will be my attempt at doing so. I hope that you and others will join me in bringing the wonders and potential of space back into the public eye. Humans naturally crave exploration, we just have to remind them what it feels like to look into the great beyond and discover.

The Path Forged Alone

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This image of the path left by Curiosity is truly awe-inspiring as it shows just how alone she is on Mars. This also goes to show how "the path forged alone is often the most enlightening" because the discoveries made by Curiosity have given humanity a brand new perspective on the history of Mars and our place in the solar system.

Please spread this and other space material far and wide so we can help raise public awareness and excitement for space exploration and discovery. A good starting point would be to use this image as a flier and post it within your local community, or on your social media. The more space advocates we create, the louder our voice will be!

View All Space Fliers

Space Flier - Looking for a New Home?

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Mars Travel's first flier seeking to get people talking more about space. Please print off and post around your local area.

Please spread this and other space material far and wide so we can help raise public awareness and excitement of space exploration and discovery. A good starting point would to use this image as a flier and post it within your local community, or on your social media. The more space advocates we create, the louder our voice will be!

View All Space Fliers

Increasing Support for the Space Industry

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As promised in my last post, Mars Travel is beginning to create material that can be used to market the space industry. One of the ways this will be done is by creating fliers that can be posted anywhere and everywhere. They will likely all be fairly simple, but the goal is just to get people thinking and talking about space. 

If we have any hope of increasing support for the space industry, we have to boost awareness, which will in turn increase interest. Mainstream media is not the answer and I'd venture to say that most readers of space-related websites are already space industry supporters. So how do we get the attention of the rest of the world? Right now, space is out of sight, out of mind for most people. We must make it so that space cannot be ignored.

Imagine walking through a city and seeing a space related flier every couple blocks. Imagine seeing a space flier in the doorway of your favorite local restaurant, or in the waiting room of your local hospital. What if you ordered take-out and there was a cool space fact on the menu? How about if you were driving to work and you heard something fascinating about space on the radio?

People would start talking about space again. People would start getting excited about discovery. That's what we need if we want to increase support for the space industry–interest.
You and I can make that happen. We can print off fliers and post them in our surrounding area. Many people already supportive of the space industry work in industries and positions that they can leverage to increase visibility of the space industry. Own a restaurant? Consider adding a space fact on the back of your menu. Work in an office? Why not hang a space photo or poster up? Are you a teacher? Why not share one cool space fact with your class everyday? As the famed Japanese writer Ryūnosuke Akutagawa so eloquently put it, "Individually, we are one drop. Together, we are an ocean." Every individual effort, no matter how seemingly insignificant will compound and together those efforts can bring about a monumental surge in humanity's support for our continued expansion into space.

This blog will post fliers that you can print off and post around town, as well as other marketing material for the space industry. In short, I will do everything I can to help you increase support for the space industry.

Those of us that want to see more space research and exploration in the future can crowdmarket the space industry. And Mars Travel will make it easy by providing the materials and suggestions for use. Please see the Mars Travel Facebook Album for all fliers produced to date.

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DAVID J GEANEY
"Mind Over Matter"